Why Busy, Mission-Obsessed People Should Write Long-Form Content

Chances are, you don’t have time to NOT write if you want to really change the world

As a busy changemaker, you're constantly seeking ways to create impact while managing your time effectively.

What if I told you that investing in long-form content creation could be the game-changer you've been looking for?

It may seem counterintuitive, but writing long-form content can actually save you time, help you achieve your goals faster, express what you most need to express, and better contribute to the flourishing of others and the planet.

In this blog post, we'll dive deep into these four reasons, along with three personal examples to help you understand the value of this powerful strategy.

The Four Reasons Busy People Should Write Long-Form Content

Writing is essential for mission-driven individuals for the following reasons:

1. Advances personal goals 🎯

Writing allows mission-driven individuals to effectively communicate their ideas, strategies, and insights to a broader audience. By sharing their thoughts and experiences, they can attract like-minded collaborators who share their vision and values. This, in turn, accelerates the achievement of their goals.

2. Saves time ⌚️

When people write about their mission and ideas, they can save time by avoiding repetitive explanations. Instead of having the same conversation multiple times, they can simply share their written content with others. This not only saves time but also ensures that their message is accurately and consistently conveyed.

3. Fulfills the need for expression 🎨

Mission-driven individuals often have a strong desire to express their thoughts, emotions, and beliefs. Writing provides an outlet for this self-expression, allowing them to articulate their innermost thoughts and share them with the world. This process can be deeply satisfying and empowering.

4. Advances flourishing 🌱

By writing about their mission and values, mission-driven individuals can inspire others to take action, collaborate, and contribute to the greater good. Their words can act as a catalyst for positive change and help create a more just, sustainable, and flourishing future.

Why I Write This Substack—Three Specific Examples

People wonder how I manage to find time to write. In reality, I write because I can’t afford to not write. Here are three examples that illustrate how beneficial it is for me to write Substack posts:

Example 1: The Need to Fund In-Betweeners

It’s High Time We Finally Fund The “In-Betweeners”

I wrote the piece about the need to fund in-betweeners because it:

• Advances my goals: My greatest collaborators are in-betweeners who need more financial support.

• Saves me time: By defining and advocating for in-betweeners, I can spend less time justifying their importance and more time collaborating with them.

• Fulfills a need for expression: As an in-betweener myself, I felt a deep need to define and name this group of people.

• Advances flourishing: In-betweeners are dedicated individuals who fill gaps and do underappreciated work for the benefit of others, making their work deserving of recognition and support.

Example 2: Love as the Ultimate Operating Principle

The Case for Embracing Love—the Ultimate Operating Principle for a Flourishing, All-Win Future

I wrote the piece about love being the ultimate foundational operating principle for a flourishing future because it:

• Advances my goals: Connecting with love-centered collaborators is essential for my work, and writing about it attracts those like-minded individuals.

• Saves me time: Clearly stating my driving principles helps build trust with love-centered leaders and minimizes misunderstandings.

• Fulfills a need for expression: Writing about love allows me to promote it as a powerful force for positive change.

• Advances flourishing: Love is a key ingredient for universal flourishing, and advocating for it can inspire others to embrace it in their lives.

Example 3: Deciding What Content to Write

I wrote THIS VERY PIECE about how I decide what content to write because it:

• Advances my goals: It helps people understand why I devote time to writing, encouraging me to keep doing so.

• Saves me time: Instead of verbally encouraging my friends to write, I can simply share this piece with them.

• Fulfills a need for expression: I am passionate about helping others understand the deep utility of writing in their lives.

• Advances flourishing: Encouraging more mission-driven individuals to write can lead to more efficient collaboration and coordination, ultimately advancing flourishing.

Conclusion: Make Time & Energy To Write, So You Can Save Time & Energy

For busy, mission-obsessed individuals, writing long-form content may initially seem like a time-consuming endeavor. However, the benefits of writing far outweigh the investment of time.

By advancing personal goals, saving time, fulfilling the need for expression, and promoting flourishing, writing serves both the self-interest of the individual and the greater interest of humanity.

By embracing the art of long-form writing, mission-driven individuals can not only maximize their potential but also inspire and engage others in their quest for a better world.

If you're passionate about your mission and eager to create meaningful change, chances are, you don’t have time to NOT write.

Today is a great day for you to start your Substack. I believe in you.